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Analyse touristique
, eTourisme
, Travel 2.0
, Web 2.0
par Editor le octobre 11, 2007
As french, what can we learn from Canadian in the e-tourism field?
I think a lot ;-) They build in some months a great conference:
The Canada-e-Connect: Canada's e-Tourism Strategy Conference & Awards
November 7-9, 2007
Fairmont Waterfront Hotel
Vancouver, BC
What are their strong points?
>> They use Web 2.0 tools: blog, wiki
>> They use Facebook and travel blogs network to make event promotion
>> They have a Entrepreneur Spotlight
>> They have a Student Contest
>> They mix panel representatives from DMO's and private sector
>> They have a strong focus on social media impact
In one word: they know how to federated Public and Private sectors around the futur of e-tourism goals.
Take a look at their very interesting schedule (PDF):
- Social Media & Mass Collaboration
- Panel: Evolution of Distribution
- Panel: Evolution of Advertising
- Emerging Marketing Mediums
- The World of Tourism goes "E" and goes "Green"
- Panel: Integration of Emerging Web Applications
- The Impact of Changing Consumer Trends and Emerging Media to market Canada to the World
- Panel: Traditional Media vs. Social Media
- Reputation Management Online
- Panel: Travellers Sharing Experiences
- PhoCusWright: The Long Tail of Travel
- Travel & Tourism CMOs:
The Impact of Media Convergence to structuring a marketing department, budgeting, and executing campaigns
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/96225
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Vote pour Canadaeconnect: a great e-tourism strategy conference. We must learn and try to do something for France !!!:
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